The vacation social gathering can wait. Versace’s vacation 2026 marketing campaign finds loads of event within the journey itself, gathering Max Stenzel, Paolo Grebic, and Micheal Okotie aboard a wood-paneled prepare with lavender seats and alpine views. Photographed by Carlijn Jacobs, the passengers costume as if somebody attention-grabbing would possibly enter their compartment.
Max holds a big black purse in opposition to his coat, its angular flap and gold {hardware} bringing a focus to the layered look. Tailoring takes a extra languid activate Paolo, who stretches throughout the upholstery in a swimsuit, a protracted scarf falling down his chest. Micheal’s leather-based jacket and grey trousers supply one other technique to journey effectively, with sufficient ease to take a seat again and watch the surroundings.
Because the snowy panorama provides technique to spring, patterned knitwear introduces a extra playful temper. Versace frames the journey as a gathering of particular person journeys, however the garments recommend one other pleasure of shared journey. Getting dressed turns into a part of being seen, even earlier than anybody reaches the vacation spot.
Versace Vacation 2026 Marketing campaign
Versace additionally places character on the heart of its fall 2026 eyewear campaign with Joseph Quinn, photographed by Heikki Kaski.