Leon Dame returns for Bottega Veneta’s winter 2026 marketing campaign with just a little scruff and an expression that means dressing up doesn’t must be such a severe enterprise. Juergen Teller pictures the German mannequin in Milan, the place worn tiles and weathered partitions give the home’s elaborate leatherwork a much less ceremonial setting.
Stylist Katie Shaw takes that informality furthest with denims, sun shades, and an unlimited woven bag held in opposition to Leon’s naked torso. The accent does many of the dressing, its scale turning a show of craft right into a cheeky sight. The identical nonchalance holds when the garments get extra demanding.
A black belted coat extends the woven texture throughout the physique, whereas a shaggy cream jacket topped with pink competes for consideration with the staircase round it. Leon offers neither look the grand gesture it’d invite. Even perched on a concrete pedestal in a protracted camel coat, he appears to be like extra like a person ready for somebody than a monument to good style. The scruff helps, including a contact of dysfunction to garments whose workmanship can stand up to it.
Bottega Veneta Winter 2026 Marketing campaign
Leon Dame additionally explored outsized leatherwork and enveloping outerwear in Bottega Veneta’s fall 2026 campaign, photographed by Chris Rhodes.
