Identical to each different main trend home, Chanel certain does wish to make use of its spectacular roster of name ambassadors. Final 12 months, names like Lupita Nyong’o, Kendrick Lamar, and Margaret Qualley fronted the Spring 2025 eyewear marketing campaign providing. Make no mistake that the marketing campaign for the Spring 2026 season options simply as a lot famous person expertise. Nicole Kidman, Ayo Edebiri, Lily-Rose Depp, Pedro Pascal, and G-Dragon are known as upon this time round. The ensemble forged of A-list advantage pose for the photographer Craig McDean, every captured in opposition to a easy studio backdrop. The eyewear kinds characteristic quilting, two-tone, and the outsized double C brand, every body paying homage to the codes of the long-lasting fabled French trend home.
Nicole Kidman, Ayo Edebiri, Lily-Rose Depp, Pedro Pascal & Extra for the Chanel Eyewear Spring 2026 Marketing campaign
Learn beneath the reactions of theFashionSpot’s discussion board members:
“Minimal effort. All of the finances went to the ambassadors,” famous PDFSD the second the marketing campaign struck.
“I don’t like all these celeb ambassadors,” complained Hchloe.
“The Karim Sadli marketing campaign was higher. There’s one thing I’ve to get used to with Chanel, it’s seeing enormous names photographers shoot fairly anecdotical campaigns. Some photographers are nice portraitists, and a few others are simply doing the job,” wrote Lola701.
“In all honesty, I may’ve simply carried out with Nicole Kidman, which might have made this marketing campaign a lot extra impactful. Nicole seems to be superb right here, love the hair – all the pieces!” voiced vogue28.
Couturefan commented: “Nicole is the one one serving right here!”
“They solely wanted Pedro and Nicole….” shared discussion board member WAVES.
See extra from the Chanel Eyewear Spring 2026 marketing campaign and click here to affix the dialog.
