Between the top of Stranger Things and Spider-Man: Brand New Day, Sadie Sink has been having an enormous 12 months, so it comes as no shock that she’s the newest individual to star in a Calvin Klein marketing campaign.
Unveiled immediately, September 1, Calvin Klein is launching a brand new chapter of its fall 2026 denim marketing campaign, “Really feel the Match,” starring Sadie Sink—and Teen Vogue has an unique first have a look at the marketing campaign video, directed by Aidan Zamiri.
Very similar to earlier campaigns which have made Calvin Klein iconic, “Really feel the Match” places denim on the forefront. The quick video sees Sink tapping into her at-home celebrity potential, reworking into her most assured self when she places on the proper pair of denims. Utilizing a hairbrush as a mic and a conventional fan as a stand-in wind machine, she dances alongside to Willa Ford’s 2001 monitor “I Wanna Be Dangerous” with all of the pizazz of peak-era Lizzie McGuire.
Sink’s Calvin Klein marketing campaign is the newest in a sequence of chapters geared toward capturing the sensation of placing on the proper pair of denims. The first chapter, unveiled a couple of days prior, noticed Tate McRae taking up the mantra of “Really feel the Match.” The marketing campaign spotlights denim fashions just like the ’90s Straight Jean, the Low Rise Dishevelled Jean’s low, and the Excessive Rise Free Jean, that are styled by the celebs.
In response to the model, tapping recent expertise for this marketing campaign furthers its enduring legacy of preserving its finger on the heart beat whereas bringing that era’s contact to Calvin Klein’s “signature sensuality and stripped-back model.”
See the unique first have a look at Sadie Sink’s “Really feel the Match” marketing campaign video with Calvin Klein beneath:
